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Advertising Opportunities

GeoOutlook - Become a Leader:

In an aggressive corporate world, we know all companies have a strong desire to achieve a competitive advantage over others in their industry. We want to help you achieve this while becoming a leader in the exciting and developing HVAC community.

Let Geo Outlook Help:

Geo Outlook is the official publication of the geoexchange industry. Advertising in the publication will help brand your company and promote your products or services to the magazine’s targeted audience.

Geo Outlook advertising ensures that your message will be marketed specifically to the geothermal industry. Two influential organizations in the geothermal community, the International Ground Source Heat Pump Association and the Geothermal Heat Pump Consortium, have combined efforts to bring readers this publication.

In addition to IGSHPA and GHPC members, Geo Outlook is circulated to approximately 38,000 additional geothermal and related industry professionals throughout the year for a total yearly circulation of 50,000.

Editorial Calendar

Issue Theme Publication Date Ad Commitment Deadline Ad Artwork Deadline
Quarter 1 Residential
March 1, 2009 January 16, 2009 January 23, 2009
Quarter 2 Government/Public Buildings/Military June 1, 2009 April 17, 2009 April 24, 2009
Quarter 3 Rebuilding Greensburg, Kansas / Buyers Guide September 1, 2009 July 17, 2009 July 24, 2009
Quarter 4 Universities & Schools / Product Showcase December 1, 2009 October 16, 2009 October 23, 2009

Specific issues are also distributed at the following conferences/trade shows:
Quarter 1 - National Association of Homebuilders' Green Building Conference
Quarter 2 - GovEnergy Conference and Trade Show
In addition, IGSHPA attends other industry related trade shows each year. Various issues of the Geo Outlook are always included in the material handed out at shows.

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Buyers Guide and Product Showcase:

Buyers Guide
The Buyers Guide provides you with the chance to directly target new markets. The 2009 third quarter issue of the Geo Outlook will carry this exciting advertising opportunity. This special issue will stay on the shelves of your potential customers throughout the year. For only $125, the Geo Outlook Buyers Guide will guarantee that your company is not passed over for future business. This fee includes your company description of 25 to 30 words and up to three index listings. For Geo Outlook full-year advertisers, your company is listed free.

Product Showcase
During the fourth quarter issue of the 2009 Geo Outlook, IGSHPA will have another featured section, the geothermal Product Showcase. Companies are invited to submit press releases and photographs of new, improved or best-selling products for inclusion. A fee of $125 per product buys your company an economic way to expand your market reach. The product description should be no longer than 100 words.

An information questionnaire for your listing and product description will be sent to you after we receive your completed ad/listing insertion order form.

GeoOutlook / Buyers Guide / Product Showcase Rates
Ad Rates and Sizes
Size
Member Rate 1-3x
Member Rate 4x
Non-Member Rate 1-3x
Non-Member Rate 4x
Eighth-Page: 3" wide x 2.125" high
$340 $325 add $400 each add $400 each
Quarter-Page: 3" wide x 4.5" high
$595 $565 add $400 each add $400 each
Half-Page: 6.25" wide x 4.25" high
$910 $865 add $400 each add $400 each
Full-Page: 8" wide x 10.5" high
$1,495 $1,420 add $400 each add $400 each
Inside Covers (front or back): 8" wide x 10.5" high
$1,670 $1,585 add $400 each add $400 each
Back cover: 8" wide x 10.5" high
$2,195 $2,090 add $400 each add $400 each
Buyer’s Guide Listing
$125 n/a n/a n/a
Product Showcase Listing
$125 n/a $250 n/a

Please Note:

Full year advertisers receive a free Buyer’s Guide listing.

All ads are full color; no discount for black and white. Full page & cover ads can bleed. Allow .125" for bleed. For ads that bleed - please do not place copy or logos within .375 inch margin of the ad's edge.

Specs:

Electronic files. Preferred format - Mac.
File Types - eps, tiff; jpg, or Photoshop.
Disks - 100 MB Zip or CD. Other formats may be accepted, please call first.
File Size - Ads should be 300 dpi at 100% of the ad size.
Fonts in electronic files must be converted to graphics or included on your disk.
Call IGSHPA Publications Department with any questions, 800-626-4747.

Mail to:
IGSHPA/ GeoOutlook
374 Cordell South
Stillwater, OK 74078
Email

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Geo Outlook Media Kit: Check back! The electronic version of Geo Outlook Media Kit will be available soon.

You can type directly on these forms and then print it out then mail or fax it to IGSHPA office.
GeoOutlook Advertising Order Form
Format: Adobe Reader get this file
Filename: IGSHPA_MediaKit2009.pdf
You must use Adobe Acrobat Reader 5.0 (or higher) to open our downloadable pdf files. The Reader is free to download from Adobe's website.

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Other Promotional Opportunities:

IGSHPA Web site

Get up-front with IGSHPA's Web site. IGSHPA now provides two opportunities for members to reach new customers and support the efforts of the Web site.

  • Get up-front on the main page of the Web site with your company logo. Logos of three companies (with links to your Web site) will be featured each year. The three logos will rotate incrementally.
    Cost: $3,900 per year.
  • The other key place to show your support and involvement in the industry is on the Business Directory page. Second only to the front page, this is the most utilized page of the entire Web site. Logo support (with a link to your Web site) is limited to ten companies per year.
    Cost: $1,200 per year.
  • Full-page, full-year advertisers can support our Web site at half price.
  • Please call our office at 800-626-4747 or e-mail us if you are interested in supporting our Web site.

 

IGSHPA’s Technical Conference and Expo

The geothermal market is growing - rapidly. To keep pace with this growth, IGSHPA hosts the largest technical conference in the U.S. dedicated solely to geothermal. Our conference features technical classes, which attract many industry newcomers each year. Over 30% of our conference participants are first time attendees.

Benefits of Participating:

Gain new customers by networking among geothermal audience members.
Demonstrate your dedication and commitment to the geothermal industry by an on-site presence. Distinguish your company from others as a geothermal industry leader.

Sponsorship Opportunities:

IGSHPA offers a variety of ways to have a significant presence at the technical conference from providing monetary support to sponsoring an event. Any way you choose to be involved will give you immediate recognition at the conference. The earlier you confirm your support, the more mileage you will receive for your sponsorship dollar. Publicity for the next Technical Conference and Expo has already begun.

Exhibitor Opportunities:

Networking among industry members is vital, and exhibiting at IGSHPA’s conference puts your name with the finest in the geothermal industry. Purchasing a booth and exhibiting at the conference guarantees a free or discounted conference registration and the opportunity to advertise in the Conference program. The exhibit hall has sold out early in the last three years; reserve your space NOW!

Back Covers of Manuals

These are available at a variety of prices and printed as needed. E-mail for more information.

 

 

Advertising Opportunities
Magazine (GeoOutlook)
Buyers Guide, Product Showcase
Magazine Media Kit
Other Promotional Opportunities:

IGSHPA's Web site

IGSHPA’s Technical Conference and Expo

Back Covers of Manuals

How to order

 

 

 
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