Advertising Opportunities

Geo Outlook - Become a Leader:

In an aggressive corporate world, we know all companies have a strong desire to achieve a competitive advantage over others in their industry. We want to help you achieve this while becoming a leader in the exciting and developing HVAC community.

Let Geo Outlook Help:

Geo Outlook is the official publication of the geoexchange industry. Advertising in the publication will help brand your company and promote your products or services to the magazine’s targeted audience.

Geo Outlook advertising ensures that your message will be marketed specifically to the geothermal industry. Two influential organizations in the geothermal community, the International Ground Source Heat Pump Association and the Geothermal Heat Pump Consortium, have combined efforts to bring readers this publication.

In addition to IGSHPA members, Geo Outlook is circulated to approximately 24,000 additional geothermal and related industry professionals throughout the year for a total yearly circulation of 50,000.

Editorial Calendar
Issue Theme Publication Date Ad Commitment Deadline Ad Artwork Deadline
Quarter 1 Schools
 March January 13, 2013 January 27, 2013
Quarter 2 Innovations June April 6,2013 April 20, 2013
Quarter 3 Residential September July 6, 2013 July 20, 2013
Quarter 4 Retrofit/Buyers Guide December October 5, 2013 October 19, 2013

Product Showcase Deadlines: The deadline to reserve your space is the commitment deadline of each quarter. Submit listings and photos by artwork due date.

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Buyers Guide and Product Showcase:
Buyers Guide
The Buyers Guide provides you with the chance to directly target new markets. The 2013 fourth quarter issue of the Geo Outlook will carry this exciting advertising opportunity. This special issue will stay on the shelves of your potential customers throughout the year. For only $150, the Geo Outlook Buyers Guide will guarantee that your company is not passed over for future business. This fee includes your company description of 50 word and up to three index listings. With over
40 categories,
  1. Architecture
  2. Auto-CAD Design Systems
  3. Commercial Loop Training
  4. Commissioning
  5. Consultant – Commercial
  6. Consultant – Commercial & Residential
  7. Consultant – Residential
  8. Contractor – Drilling
  9. Contractor – Mechanical
  10. Designer – Certified GeoExchange
  11. Distributor – Ground Source Heat Pumps
  12. Distributor – GSHP Accessories
  13. Distributor – Pipe
  14. Distributor – Trenching & Boring Equipment
  15. Drilling Supplies
  16. Engineering
  17. In-Situ Conductivity Testing
  18. Installer – Accredited
  19. Installer – GSHP System
  20. Installer – Loop
  21. Manufacturer – Drilling Equipment
  22. Manufacturer – Drilling Fluids
  23. Manufacturer – Fittings
  24. Manufacturer –Geothermal Vault Structures
  25. Manufacturer – Grout
  26. Manufacturer – Grouting Equipment
  27. Manufacturer – Heat Exchangers
  28. Manufacturer – Heat Pump Parts
  29. Manufacturer – Heat Pump Accessories
  30. Manufacturer – Heat Pumps
  31. Manufacturer – Heat Transfer Fluids
  32. Manufacturer – High Purity Silica
  33. Manufacturer – Loop
  34. Manufacturer – Loop Pump Modules
  35. Manufacturer – Pipe
  36. Marketing
  37. Project Management
  38. Quality Control
  39. Research – GSHP
  40. Software – Sales
  41. Software – Design
  42. Training – GSHP Accredited Trainers
  43. Utility
you are able to reach specific buyers. Additional listings are $25 each. Geo Outlook full-year advertisers, your company is listed free.

The Buyers Guide for 2012 has closed. Please consider listing with us in 2013.

Product Showcase
The Product Showcase now gives your company the opportunity to display a new or improved product or your most popular item any quarter of the year. Perfect for product launches and seasonal sales, each listing contains a picture, 100-word description and company contact information. The economical listings are limited to single items only.

An information questionnaire for your listing and product description will be sent to you after we receive your completed insertion order form.

GeoOutlook / Buyers Guide / Product Showcase Rates
Ad Rates and Sizes
Size
Member Rate 1-3x
Member Rate 4x
Non-Member Rate 1-3x
Non-Member Rate 4x
Eighth-Page: 3" wide x 2" high
 $365 $345 add $500 each add $500 each
Quarter-Page: 3" wide x 4.25" high
 $635 $605 add $500 each add $500 each
Half-Page: 6.25" wide x 4.25" high
 $965 $915 add $500 each add $500 each
Full-Page: 8" wide x 10.5" high
 $1,585 $1,505 add $500 each add $500 each
Inside Covers (front or back): 8" wide x 10.5" high
 $1,775 $1,685 add $500 each add $500 each
Back cover: 8" wide x 10.5" high
 $2,335 $2,220 add $500 each add $500 each
Buyer’s Guide Listing
 $150 n/a n/a n/a
Product Showcase Listing
 $250 n/a n/a n/a

Please Note: For complete Terms and Specs please see our Media Kit.

Terms:

  • All ads are full color; no discount for black and white.
  • Rates shown are net; agencies please add your own commission.
  • Mid-term cancellations for 4x advertisers will be billed the difference between the 4x and 1-3x rates on all ads run.

Specs:

  • Electronic files. Preferred format - Mac.
  • File Types - eps, tiff; jpg, pdf created for press or Photoshop.
  • File Size - Ads should be 300 dpi at 100% of the ad size.
  • Fonts in electronic files must be converted to graphics or included on your disk.
  • Full page & cover ads can bleed. Allow .125" for bleed. For ads that bleed - please do not place copy or logos within .375" margin of the ad's edge.
  • Call IGSHPA Publications Department with any questions, 800-626-4747.

Mail to:
IGSHPA/ GeoOutlook
1201 S Innovation Way Dr., Suite 400
Stillwater, OK 74074 -OR-
Email geoart@okstate.edu

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Geo Outlook Media Kit:

You can type directly on these forms and then print it out then mail or fax it to IGSHPA office.
GeoOutlook Media Kit
Format: Adobe Reader get this file
Filename: IGSHPA_MediaKit2013.pdf
You must use Adobe Acrobat Reader 5.0 (or higher) to open our downloadable pdf files. The Reader is free to download from Adobe's website.

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Other Promotional Opportunities:

IGSHPA Web site

Get up-front with IGSHPA's Web site. IGSHPA now provides opportunity for members to reach new customers and support the efforts of the Web site.

  • A key place to show your support and involvement in the industry is on our Business Directory page. Second only to the front page, this is the most utilized page of the entire Web site. Cost: $1,200 per year.
  • Full-page, full-year advertisers can support our Web site at half price.
  • Please call our office at 800-626-4747 or e-mail us if you are interested in supporting our Web site.

 

IGSHPA’s Technical Conference and Expo

The geothermal market is growing - rapidly. To keep pace with this growth, IGSHPA hosts the largest technical conference in the U.S. dedicated solely to geothermal. Our conference features technical classes, which attract many industry newcomers each year. Over 30% of our conference participants are first time attendees.

Benefits of Participating:

Gain new customers by networking among geothermal audience members.
Demonstrate your dedication and commitment to the geothermal industry by an on-site presence. Distinguish your company from others as a geothermal industry leader.

Sponsorship Opportunities:

IGSHPA offers a variety of ways to have a significant presence at the technical conference from providing monetary support to sponsoring an event. Any way you choose to be involved will give you immediate recognition at the conference. The earlier you confirm your support, the more mileage you will receive for your sponsorship dollar. Publicity for the next Technical Conference and Expo has already begun.

Exhibitor Opportunities:

Networking among industry members is vital, and exhibiting at IGSHPA’s conference puts your name with the finest in the geothermal industry. Purchasing a booth and exhibiting at the conference guarantees a free or discounted conference registration and the opportunity to advertise in the Conference program. The exhibit hall has sold out early in the last three years; reserve your space NOW!